Pictory vs Runway
Official pricing (checked 2026-09-21, 2026-09-21) computed at the same usage levels. 1 USD = 1,386.02 KRW.
Monthly cost by usage
| Video minutes per month | Pictory | Runway | Cheaper |
|---|---|---|---|
| Light · 10 min (10) | $29 Starter, ₩40,200 | $95 Max, ₩131,700 | Pictory by $66 |
| Typical · 30 min (30) | $29 Starter, ₩40,200 | No plan | Pictory |
| Heavy · 120 min (120) | $29 Starter, ₩40,200 | No plan | Pictory |
For your exact usage, use the AI video calculator.
At a glance
- Entry prices: Pictory Starter at $29/mo (about ₩40,200), Runway Standard at $15/mo (about ₩20,800).
- At light · 10 min usage, Pictory (Starter, $29) is $66 cheaper than Runway (Max, $95).
- At typical · 30 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
- At heavy · 120 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
- Runway has a free plan (Free); Pictory does not.
Automatically edits scripts, blog URLs, and long videos into marketing and training videos using stock footage and AI voices, aimed at marketers and L&D teams.
| Plan | Monthly | Annual billing | KRW | Included / month | Notes |
|---|---|---|---|---|---|
| StarterCheapest paid | $29 | $25 | ₩40,200 | 200 video min | 2,400 minutes of video processing per year (200 minutes/month equivalent), 1 user, 5GB, 720 minutes/year of ElevenLabs voices, 1,200 AI credits/year (100/month on monthly billing), no watermark. No free plan — only a 14-day free trial (3 projects) |
| Professional | $59 | $35 | ₩81,800 | 600 video min | 7,200 minutes/year (600 minutes/month equivalent), 1 user, 20GB, 5 brand kits, 12,000 AI credits/year, custom avatars and voice cloning |
| Team | $199 | $119 | ₩275,800 | 1,800 video min | 21,600 minutes/year (1,800 minutes/month equivalent), 3+ users, 100GB, 10 brand kits, 28,800 AI credits/year, team workspace |
StarterCheapest paid
$29/mo
- In KRW
- ₩40,200
- Annual billing
- $25
- Included / month
- 200 video min
2,400 minutes of video processing per year (200 minutes/month equivalent), 1 user, 5GB, 720 minutes/year of ElevenLabs voices, 1,200 AI credits/year (100/month on monthly billing), no watermark. No free plan — only a 14-day free trial (3 projects)
Professional
$59/mo
- In KRW
- ₩81,800
- Annual billing
- $35
- Included / month
- 600 video min
7,200 minutes/year (600 minutes/month equivalent), 1 user, 20GB, 5 brand kits, 12,000 AI credits/year, custom avatars and voice cloning
Team
$199/mo
- In KRW
- ₩275,800
- Annual billing
- $119
- Included / month
- 1,800 video min
21,600 minutes/year (1,800 minutes/month equivalent), 3+ users, 100GB, 10 brand kits, 28,800 AI credits/year, team workspace
1 USD = 1,386.02 KRW (2026-09-21). Checked on the official pricing page on 2026-09-21. Bold values are monthly-billing prices; taxes and payment fees excluded.
A tool that generates photorealistic video from text and images. Uses credits for its own models such as Gen-4.5 as well as third-party models like Seedance.
| Plan | Monthly | Annual billing | KRW | Included / month | Notes |
|---|---|---|---|---|---|
| Free | $0 | - | ₩0 | 125 credits | One-time 125 credits (no expiry), 5GB storage |
| StandardCheapest paid | $15 | $12 | ₩20,800 | 625 credits (720 per video min) | 625 credits/month. At 60 credits per 5 seconds on Gen-4.5, about 52 seconds/month. Credits don't roll over, 3 projects, 20GB |
| Pro | $35 | $28 | ₩48,500 | 2,250 credits (720 per video min) | 2,250 credits/month. About 187 seconds/month on Gen-4.5. Additional credits available for purchase (minimum 1,000), 100GB |
| Max | $95 | $76 | ₩131,700 | 9,500 credits (720 per video min) | 9,500 credits/month. About 791 seconds/month on Gen-4.5. Unused credits roll over for 1 month, 500GB (formerly the Unlimited plan) |
Free
$0
125 credits
One-time 125 credits (no expiry), 5GB storage
StandardCheapest paid
$15/mo
- In KRW
- ₩20,800
- Annual billing
- $12
- Included / month
- 625 credits (720 per video min)
625 credits/month. At 60 credits per 5 seconds on Gen-4.5, about 52 seconds/month. Credits don't roll over, 3 projects, 20GB
Pro
$35/mo
- In KRW
- ₩48,500
- Annual billing
- $28
- Included / month
- 2,250 credits (720 per video min)
2,250 credits/month. About 187 seconds/month on Gen-4.5. Additional credits available for purchase (minimum 1,000), 100GB
Max
$95/mo
- In KRW
- ₩131,700
- Annual billing
- $76
- Included / month
- 9,500 credits (720 per video min)
9,500 credits/month. About 791 seconds/month on Gen-4.5. Unused credits roll over for 1 month, 500GB (formerly the Unlimited plan)
1 USD = 1,386.02 KRW (2026-09-21). Checked on the official pricing page on 2026-09-21. Bold values are monthly-billing prices; taxes and payment fees excluded.
FAQ
- Pictory or Runway: which is cheaper?
- At light · 10 min usage, Pictory (Starter, $29) is $66 cheaper than Runway (Max, $95). At typical · 30 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it. At heavy · 120 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
- Do Pictory and Runway have free plans?
- Runway has a free plan (Free); Pictory does not.
- What are the entry prices of Pictory and Runway?
- Entry prices: Pictory Starter at $29/mo (about ₩40,200), Runway Standard at $15/mo (about ₩20,800).