Luma Dream Machine or Pictory: which is cheaper?

At light · 10 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it. At typical · 30 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it. At heavy · 120 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.

Do Luma Dream Machine and Pictory have free plans?

Luma Dream Machine has a free plan (Free); Pictory does not.

What are the entry prices of Luma Dream Machine and Pictory?

Entry prices: Luma Dream Machine Plus at $30/mo (about ₩41,600), Pictory Starter at $29/mo (about ₩40,200).

Luma Dream Machine vs Pictory

Official pricing (checked 2026-09-21, 2026-09-21) computed at the same usage levels. 1 USD = 1,386.02 KRW.

Pictory is cheaper more often

Get Luma Dream Machine Get Pictory

Monthly cost by usage

Video minutes per month	Luma Dream Machine	Pictory	Cheaper
Light · 10 min (10)	No plan	$29 Starter, ₩40,200	Pictory
Typical · 30 min (30)	No plan	$29 Starter, ₩40,200	Pictory
Heavy · 120 min (120)	No plan	$29 Starter, ₩40,200	Pictory

For your exact usage, use the AI video calculator.

At a glance

Entry prices: Luma Dream Machine Plus at $30/mo (about ₩41,600), Pictory Starter at $29/mo (about ₩40,200).
At light · 10 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
At typical · 30 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
At heavy · 120 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
Luma Dream Machine has a free plan (Free); Pictory does not.

Luma Dream Machine pricing

Tool page

A video and image generation platform (Luma Agents) that runs Luma's own models such as Ray 3 alongside partner models like Veo and Kling on a single credit pool, aimed at professional creative teams.

Plan	Monthly	Annual billing	KRW	Included / month	Notes
Free	$0	-	₩0	-	Only the legacy Dream Machine free tier exists (720p, watermarked, non-commercial). The Luma Agents plans launched in March 2026 have no free plan. Credit amounts are not listed on the official page.
PlusCheapest paid	$30	$25^?	₩41,600	10,000 credits	10,000 credits/month ($300/year), Luma and third-party video and image models, edit access for guest collaborators, commercial use allowed. Credit-to-second conversion is not listed on the official page.
Pro	$90	$75^?	₩124,700	40,000 credits	40,000 credits/month ($900/year), 4x Luma Agents usage.
Ultra	$300	$250^?	₩415,800	150,000 credits	150,000 credits/month ($3,000/year), 15x Luma Agents usage.

Free
$0
-
Only the legacy Dream Machine free tier exists (720p, watermarked, non-commercial). The Luma Agents plans launched in March 2026 have no free plan. Credit amounts are not listed on the official page.
PlusCheapest paid
$30/mo
In KRW
₩41,600
Annual billing
$25
Included / month
10,000 credits
10,000 credits/month ($300/year), Luma and third-party video and image models, edit access for guest collaborators, commercial use allowed. Credit-to-second conversion is not listed on the official page.
Pro
$90/mo
In KRW
₩124,700
Annual billing
$75
Included / month
40,000 credits
40,000 credits/month ($900/year), 4x Luma Agents usage.
Ultra
$300/mo
In KRW
₩415,800
Annual billing
$250
Included / month
150,000 credits
150,000 credits/month ($3,000/year), 15x Luma Agents usage.

1 USD = 1,386.02 KRW (2026-09-21). Checked on the official pricing page on 2026-09-21. Bold values are monthly-billing prices; taxes and payment fees excluded.

? Marked amounts could not be confirmed automatically on the official page. Check there before you pay.

Pictory pricing

Tool page

Automatically edits scripts, blog URLs, and long videos into marketing and training videos using stock footage and AI voices, aimed at marketers and L&D teams.

Plan	Monthly	Annual billing	KRW	Included / month	Notes
StarterCheapest paid	$29	$25	₩40,200	200 video min	2,400 minutes of video processing per year (200 minutes/month equivalent), 1 user, 5GB, 720 minutes/year of ElevenLabs voices, 1,200 AI credits/year (100/month on monthly billing), no watermark. No free plan — only a 14-day free trial (3 projects)
Professional	$59	$35	₩81,800	600 video min	7,200 minutes/year (600 minutes/month equivalent), 1 user, 20GB, 5 brand kits, 12,000 AI credits/year, custom avatars and voice cloning
Team	$199	$119	₩275,800	1,800 video min	21,600 minutes/year (1,800 minutes/month equivalent), 3+ users, 100GB, 10 brand kits, 28,800 AI credits/year, team workspace

StarterCheapest paid
$29/mo
In KRW
₩40,200
Annual billing
$25
Included / month
200 video min
2,400 minutes of video processing per year (200 minutes/month equivalent), 1 user, 5GB, 720 minutes/year of ElevenLabs voices, 1,200 AI credits/year (100/month on monthly billing), no watermark. No free plan — only a 14-day free trial (3 projects)
Professional
$59/mo
In KRW
₩81,800
Annual billing
$35
Included / month
600 video min
7,200 minutes/year (600 minutes/month equivalent), 1 user, 20GB, 5 brand kits, 12,000 AI credits/year, custom avatars and voice cloning
Team
$199/mo
In KRW
₩275,800
Annual billing
$119
Included / month
1,800 video min
21,600 minutes/year (1,800 minutes/month equivalent), 3+ users, 100GB, 10 brand kits, 28,800 AI credits/year, team workspace

1 USD = 1,386.02 KRW (2026-09-21). Checked on the official pricing page on 2026-09-21. Bold values are monthly-billing prices; taxes and payment fees excluded.

FAQ

Luma Dream Machine or Pictory: which is cheaper?: At light · 10 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it. At typical · 30 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it. At heavy · 120 min usage, Pictory (Starter, $29) is the only one with a public plan that covers it.
Do Luma Dream Machine and Pictory have free plans?: Luma Dream Machine has a free plan (Free); Pictory does not.
What are the entry prices of Luma Dream Machine and Pictory?: Entry prices: Luma Dream Machine Plus at $30/mo (about ₩41,600), Pictory Starter at $29/mo (about ₩40,200).